Contentlynk ("we", "us", or "our"), operated by Havana Elephant Brand, is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use the Contentlynk platform at contentlynk.com.
By using Contentlynk, you agree to the collection and use of information in accordance with this policy. If you do not agree, please do not use the platform.
1. What Data We Collect
We collect the following types of information:
- •Email addresses — provided during beta registration, waitlist sign-up, or account creation
- •Display names and profile information — chosen by you when setting up your account
- •Content created on the platform — including posts, comments, likes, and shares
- •Engagement data — used for earnings calculations under our revenue-sharing model
- •Web3 wallet addresses — when you voluntarily connect a cryptocurrency wallet
- •Usage analytics and platform interaction data — such as pages visited, features used, and session duration
2. How We Use Your Data
We use the information we collect to:
- •Operate, maintain, and provide the Contentlynk platform and its features
- •Calculate and distribute creator earnings in $HVNA tokens based on engagement metrics
- •Send platform updates, beta notifications, and essential communications
- •Prevent fraud, abuse, and gaming of the earnings system
- •Improve platform features, user experience, and service reliability
3. Third-Party Services
We use the following third-party services to operate the platform:
Base Network / Ethereum Blockchain
Token transactions and wallet interactions. Transaction data on the blockchain is publicly visible by nature.
Prisma
Database ORM — your data stays on our servers. Prisma does not have access to your personal data.
4. Blockchain Data
Contentlynk uses the Base Network (an Ethereum Layer 2) for $HVNA token transactions. Please be aware of the following:
- •Wallet addresses and transaction data on the Base Network are publicly visible by the nature of blockchain technology
- •We cannot delete blockchain transaction records once they are confirmed on-chain
- •Connecting a Web3 wallet to Contentlynk is entirely optional — you can use the platform without connecting a wallet
5. Cookies
We use the following types of cookies:
- •Session cookies — essential for authentication and keeping you signed in. These are strictly necessary and cannot be declined.
- •Analytics cookies — help us understand how the platform is used so we can improve it. These can be declined.
We do not use third-party advertising cookies. We will never sell your data to advertisers.
6. Your Rights (GDPR)
Under the General Data Protection Regulation (GDPR) and other applicable data protection laws, you have the following rights:
- •Right to access — request a copy of the personal data we hold about you
- •Right to rectification — request correction of inaccurate personal data
- •Right to erasure — request deletion of your account and personal data
- •Right to data portability — receive your data in a structured, commonly used format
- •Right to object — object to the processing of your personal data
- •Right to restrict processing — request that we limit how we use your data
To exercise any of these rights, contact us at hello@contentlynk.com. We will respond to your request within 30 days.
7. Data Retention
- •Account data is retained for as long as your account is active
- •Upon request, we will delete your account and associated personal data, except where retention is required by law
- •Blockchain transaction records (wallet addresses, token transfers) cannot be deleted due to the immutable nature of blockchain technology
- •Anonymized, aggregated analytics data may be retained indefinitely for platform improvement
8. Data Security
We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. This includes encrypted connections (HTTPS), secure authentication, and access controls. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.
9. Children's Privacy
Contentlynk is not intended for use by anyone under the age of 18. We do not knowingly collect personal data from children. If you believe we have collected data from a minor, please contact us at hello@contentlynk.com and we will promptly delete it.
10. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will update the "Last updated" date at the top of this page and, where appropriate, notify you via email or a platform notification. We encourage you to review this policy periodically.
11. Contact Us
If you have any questions about this Privacy Policy or wish to exercise your data rights, please contact us: